This is a glossary of some of the key terms you will hear when marketing your creative business. Is there something you would like to see us add to this list? If so, just contact us and we’ll add it!
There are 1 names in this directory beginning with the letter R.
ROI - return on investment
A term used to describe the positive (hopefully) effect of money or time invested. For example, if you spend 3 hours working on social media and got 12 new followers, the new followers were your return for the time you invested. Moneywise, if you spent $5 on Facebook advertising and received $100 worth of orders, that is the return on your financial investment.